PSP

PSP Photowallet

Project Date:July 2009

Client:Amplify

Sector:Experiential

Format:Other

Method:Litho

Another job for our wonderful client, Amplify. The team at this leading experiential marketing agency have been promoting the Sony PSP in various ways, one of which has been utilising photowallets. We're not entirely sure what they do with them, but is not for us to wonder why. Here at tenfold, we're just skilled in the dark arts of delivering items on spec, time and budget. These 4pp wallets were produced on a good sturdy silk art card, before having a strip of double-sided sticky tape adhered to the inside, in a Blue Peter style. In fact, this reminds us of the 'Half Man Half Biscuit' lyric which pays homage to Blue Peter... "I don't normally like tomatoes John, but this is delicious..."